About Us
Our Offering
We own high level exclusive luxury platforms that reach over 200,000 HNW & UHNW individuals in the region with focus on the United Arab Emirates,
Kingdom of Saudi Arabia, Qatar, Kuwait.
Personalised and direct reach to HNW/UHNW individuals
Effective and bespoke campaigns
Cost effective campaigns with high ROI for clients
Qualified HNW/UHNW quality lead generation
Build personal relationships and loyalty with HNW/UHNW investors and consumers
Guaranteed HNW/UHNW sales leads
Our Reach
Total HNW & UHNW subscribers on all
Etiquette platforms:
200,000+
subscribers:
United Arab Emirates
46%
Kingdom of Saudi Arabia
32%
Qatar
12%
Kuwait
10%
platforms:
- 68%
- 32%
All subscribers have a minimum wealth of 30M$ and include Royal members, Chairpersons and shareholders of all major companies.
Our History
Etiquette launched in 2013 as the most exclusive local concierge and lifestyle management company, especially designed and catered for the lifestyle needs of Royal members and very distinguished families in the Middle East; it has now become a powerhouse for luxury brands who wish to target the UHNW and HNW Arab Audience across the region.

OUR Platforms
Etiquette is a full fledged platform providing marketing, sales, PR and advertising solutions to luxury brands across the Middle East.

Brand Consultation
Brand Consultation
With over 12 years’ experience providing marketing and sales consultancy for luxury brands, we have the skills and knowledge to streamline your marketing channels to reach your intended UHNW & HNW target audience in the Middle East whilst utilising our media platform

EDM Newsletters
EDM Newsletters
We distribute white labeled newsletters for leading luxury brands to Etiquette Luxury Group’s subscribers on their behalf, providing an exclusive opportunity to put forward the brand's services or product, directly in front of the largest audience of HNW & UHNW in the Middle East.
Concierge App Users:
125,000+ subscribers
PR Direct
PR Direct
Direct press release service to the Middle East's top influential UHNW & HNW individuals. Press releases include images, videos and options to engage directly with the brand. This is perfect for a product and services launch, corporate news and event invitation.
Concierge App Users:
100,000+ subscribers
Etiquette Concierge
Etiquette Concierge
Etiquette Concierge is a high-touch agency providing luxury concierge services to a royal standard. This spans from personal shopping to private aviation. We deliver to discerning members from the United Arab Emirates, Kingdom of Saudi Arabia, Kuwait, Qatar and Bahrain.
Concierge App Users:
8000+ VIP Concierge members
Private HNW Events
Private HNW Events
Working with selected luxury brands, we create small focused events sending hand picked invites to UHNW & HNW guests who will best engage with the brand to help them effectively reach their key target audience.

White Label Concierge App
White Label Concierge App
Increase client engagement with a white label concierge app powered by Etiquette Concierge. Provide your clients with one of the most sophisticated concierge mobile apps available today. Browse and request services worldwide with access to lifestyle managers on call and live chat 24/7.
Concierge App Users:
14,980 HNWOUR Clients



















